Three girls in cool outfits sitting on a bed.

Clothes that were meant to find you.

Forever evolving, always unique - handpicked gems for every kind of vibe.

✿ Whats your vibe today? ❀

The Icons of Fitzroy ♡

Person wearing a textured black hood in a clothing store
Person shopping at an outdoor flea market with clothes on racks and a tent.
Woman holding a pink shorts in a market setting
Two women holding up clothing items in a store setting
Woman in a red top holding up a checkered skirt in an outdoor setting
Woman holding up a blue and white striped shirt in a store setting
Woman holding a white top on a hanger in an outdoor market setting with various signs and clothing racks.
Woman holding a leopard print dress and a white lace garment in market settings
Two women at market holding clothing items with various signs and booths in the background.
Person holding white pants in a market with racks of clothes in the background.
Woman holding a black and white striped top at market with racks of clothes and people around.
Person holding a hanger with a red top and a green bag at an outdoor market.
Person holding a yellow top on a hanger at a market with colourful signs in the background.

Life’s better when your outfit’s fun.

Each piece is picked to match your vibe—fits you’ll actually want to wear, share with your crew, and feel unstoppable in. Fun, fearless, and 100% you.

Three women in a bedroom with clothes scattered around, one is hanging up a dress.

You Asked, We Spilled...❀

Quick answers, zero fuss, all style.

❁ Where are you based?

We’re based in Melbourne, Australia — you can find us every weekend at the Fitzroy Market, come say hi! ❤

✿ Are your pieces secondhand or new?

All our pieces are vintage or pre-loved, handpicked for quality, style, and that perfect early-2000s vibe.

❀ How often do you drop new pieces?

We update our collections regularly — keep an eye on the site or follow us on Instagram to catch the latest drops before they disappear.

❁ Do you ship internationally?

Yep! We ship across Australia, the UK, and most major destinations. Shipping rates and times are shown at checkout.

✿ Can I pick up in person?

If you’re in Melbourne (or just vibing through for the weekend), you can choose pickup at checkout. We’ll have your new fave piece waiting for you at the Fitzroy Market—ready to be collected and shown off.

❀ Can I return or exchange an item?

Because our items are one-of-a-kind vintage, we don’t offer traditional returns or exchanges — but if something isn’t right, reach out within 7 days of receiving your order and we’ll do our best to help.

❁ Where do you source your pieces from?

All items are handpicked from trusted suppliers and sourcing trips across Europe, Asia, and Australia — chosen for quality, character, and that perfect Blair’s Vibe energy.

✿ Why shop vintage?

Because it’s fashion with a conscience — secondhand keeps clothing in circulation and gives each piece a new story. It’s better for the planet and your wardrobe.